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Staff Sales Protocols
Staff sales protocols
Protocols to Follow for Stronger Sales
Staff sales protocols for selling Soak has a positive impact on sales. By providing a standardized approach to selling you ensure that all customers receive the same level of service and information. This consistency builds trust and confidence in the customer, increasing the likelihood of a sale.
Not only that, but sales protocols can help identify and address customer needs, leading to more personalized recommendations and a better overall customer experience. Now that’s Soakworthy!
Read on to learn more about our suggested sales protocols for Soak.
Soak Staff Sales Protocols – 3 Easy steps
→Step 1: Start the Soak convo
Make care part of the conversation on the sales floor or in the fitting room while the customer is engaged with an item. Ask “how do you care for your Soakworthy items?” (And if they ask what Soakworthy means, there's a great conversation starter right there!)
Soak decals – have you requested yours?
Keep Soak top-of-mind with reminders in the fitting room, at your POS, and on store windows. Talk to your sales rep to get your complimentary decals.
→Step 2: Upsell with a Soak Smell Me set at the cash
Give your customers a chance to sniff all the scents as you ring up their order. Staff can ask them which one they like best – and feel free to have them recommend their own faves. (Got new employees who haven’t tried Soak yet? Request a free staff bottle for them when you place your order.)
“People LOVE to smell the Soak scents while checking out in our brick and mortar store! Soak’s fresh scents and gentle, naturally-derived ingredients are a great conversation starter for our fitters and customers, and stocking it has created a new way for us to engage with our customers. They love learning there’s a safe and gentle way to care for their new purchases, so they can feel they’re investing in a product instead of just throwing away cash!” - Breakout Bras
→Step 3: Give complimentary minisoaks to customers
If they say they like a specific scent after checking out the Smell Me set, hand over a sample they can try out at home. Or slip one or two fragrances in with their purchase – minisoaks are a powerful marketing tool. Stock up today for the busy fall season, and send each customer home with one to try!
“We are always looking for ways to make lingerie care easy for our customers. One of my employees has a great Soak story, which she shares with our customers all the time. She wears her bra into the shower! She washes the outside with Soak while she’s wearing it, then takes it off, washes the inside and hangs it to dry right in the shower. Easy, peasy!” - Levana Bratique